What's In A Colour? Anything But Red!

Last updated : 06 June 2012 By Footy Mad - Editor

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Personally, if it meant a few quid in the back pocket, I'm sure he would consider it.

And imagine how Cardiff City fans feel as the club have confirmed the Bluebirds will now play in red after the club's Malaysian owners formally unveiled a new image for the Welsh side.

The switch - which also includes a new club crest and takes effect immediately - comes after the club's hierarchy approved the decision at a board meeting.

The club have unveiled a red home shirt, with a redesigned badge, incorporating a main image of a dragon, with a small bluebird inserted underneath, and carrying the slogan "Fire and Passion".

A statement on Cardiff's official website said: "Following a comprehensive review of wider supporter feedback via email, letters, media coverage and polls run via the official Supporters Club and Media Wales and as a consequence of the above commitment, Cardiff City Football Club will also reactivate rebranding proposals with a view to exploiting and maximising its brand and commercial revenues in international markets, which it is hoped in turn will bring success to the club locally, whilst also attracting new partners and investors."

Is that the longest series of words without a full-stop in literary history?