Geoff Sheard’s first link with the Magpies was in 1993 when he worked on the sales team for sportswear brand Asics, who provided Newcastle kit at that time.
And they were SHITE! They clicked when in contact with anything, and looked like a bag of spuds after the first wash.
Loads returned them to the club shop to be told the infamous quote: "You're not supposed to play football in them!"
Like current owner Mike Ashley, Sheard made his dosh from running sports shops.
He also worked as a consultant for Sockatyes, who provide sock tie-ups to professional clubs.
Sheard is based in Lancaster and lives in a restored barnhouse in Nether Kellet.
When United was taken off the market in January, it emerged weeks later that Sheard had been linked with buying United amid claims he was seeking to bring David Beckham, then on loan to AC Milan from LA Galaxy, to St James’s as part of a deal.
Obviously another div with a head full of broken toys!
How the hell can we be expected to take this crap seriously? It just gets worse by the friggin' day!