The controversial signing of the former Charlton, Leeds and West Ham midfielder has caused much debate amongst fans, but the player himself is used to the publicity and is focused on winning trophies.
Bowyer told The Evening Chronicle: "I have come here to win things and I believe we can win things.
"This is a great team with great players and everybody in the country now knows that Newcastle United are pushing for honours.
"And the prospect of achievement is the big thing which attracted me to St James' Park.
"The opinion on Newcastle United from elsewhere in the country is that this is a club really going places and challenging for top honours.
"Speaking personally, I thought that Newcastle had a real chance of nicking the championship last season until that home game with Manchester United.
"But we have finished fourth and third in the last two seasons and this season we can really put the pressure on the top two as well as going for the cups."
Home fans will be able to get their first sight of Bowyer in a United shirt when Bayern Munich come to St James’ Park on Tuesday.