Beckford was criticized by the Carlisle United boss last week, for showing poor form when he was on loan with the Cumbrians due to "lack of confidence".
Although he made it known he wanted to play for Newcastle, some reporters felt the prospect of Premiership football next season was too daunting for a player who is now 26 and at the crossroads of his career.
Let's face it ... if he was good enough for the top flight he would have been there - done that - and worn the T-shirt.
He seems to have hit the headlines with a goal against Manchester United, and suddenly realised the task ahead is a lot harder than he first expected.
Facing the likes of Chelsea and Arsenal every week is a lot more difficult than the comfort zone of trips to Exeter, Hartlepool, and whoever else plays in that league.
As one ex-player said last week: "I don't think he will go to Newcastle. I honestly don't.
"He's a good lower league player ... nothing more".
Yesterday the striker withdrew the transfer request he slapped in at Elland Road in December and opted to stay at Leeds until the end of the season.
A statement from Leeds: "Leeds United are pleased to confirm that striker Jermaine Beckford will be staying on at Elland Road for the remaining duration of his contract (to May 2010).
"Conversations have been ongoing with the player and his representative since a transfer request was handed in on December 30.
"The subsequent public knowledge of his transfer request has not been helpful in terms of stability, but having spoken with Jermaine all parties have decided it is in everyone's best interests that he stays until the end of the season and continues to help the club's bid for promotion.
"This is despite several financial offers that have been made to the club."