West Bromwich Albion are desperate to snap up goal-getter Dwight Gayle permanently - but their hopes hinge on promotion to the Premier League.
The Baggies are chasing a return to the top flight under Darren Moore and that’s reportedly the only way they’ll be able to keep Gayle beyond the end of the season.
The on-loan Newcastle United striker has proved a big hit at The Hawthorns and already has nine goals in 14 Championship games.
But the Northern Echo reports Albion won’t be able to match Newcastle’s price tag for the 28-year-old - unless they’re back in the big time.
Newcastle owner Mike Ashley is set to demand an increase on the £10million the Magpies paid Crystal Palace for Gayle back in 2016 and Albion won't be able to afford that in the Championship.