He toured the workingmen's clubs meeting fans, and he remembers those days fondly.
Football has changed since 1982, but KK has never lost that personal touch, something Sam Allardyce never had ... or WILL ever have.
Big Sam or "Gadget Man" as some called him, had all the high tech ideas and high tech gear, but he always looked like a man with a cloth cap and a whippet, eating a pork pie.
Sat up in the God's with his iPod stuck to his lug, Kylie-style pencil microphone, eating the full pack of chewing gum, as though one piece was never enough. He was indeed a cartoon character. If only Walt Disney was still alive ... he would have LOVED Big Sam.
Keegan is a man of the people, and like the true greats in history ... he leads from the front.
Keegan: "I went around pubs and clubs to meet people as a player because part of my deal was with Newcastle Breweries to do that.
"We'd go round a lot of the clubs like Seghill, some of them much bigger, and 500 or 600 people would cram in to talk-ins.
"The people enjoyed them and I did too - it was a win-win situation.
"You have to remember that these are the people who come and watch us week in, week out and get behind the team.
"Sometimes they are disappointed but hopefully sometimes they are elated.
"If you can get them more elated than disappointed you are having a good season.
"The idea is to give them what they want and continue to help and support the people who support us."