Kick-off at the Stadium of Light is at 1.30pm to try to curb drinking before the game and police have written to licence-holders asking them to keep an eye out for unruly behaviour.
Chief Inspector Brian Walker, from South Tyneside Area Command, said: “Our engagement with licensees prior to previous derby matches has proved a success, which is why we are repeating it again for Sunday’s match.
“We’re know bars where fans will gather. These premises are well run and we’re not expecting disorder, but it’s only right we give advice so that landlords can be prepared.
“We also understand tensions run high during derby games.
“We’re not out to spoil anyone’s fun, but we will take action if any disorder arises on the day.
“As always, extra officers will be patrolling throughout the day to combat any disorder, and offer reassurance to pub staff and customers.”