The news that Shearer turned down the job will come as a blow to supporters who hoped the man who brought such excitement to Ewood Park during his time there as a player would chose to launch his managerial career on familiar territory.
He has two years of his current BBC deal remaining and is clearly enjoying his media work, while the chance to spend more time with his family has also been welcome.
Blackburn captain Ryan Nelsen: "I've got four years left at Blackburn and I am very loyal to them.