The wantaway Spanish full-back let rip at the board over team investment and angered the club owner.
Ashley was so angry with Enrique's rant that he immediately ordered Pardew to dish out a two-week fine ... the maximum a club can fine a player.
Pardew: "Jose was wrong to put those comments up and I told him.
"It's a good offer which we have given him and maybe the frustration of the situation got the better of him.
"I want him to stay, he's a good lad but this didn't reflect well on him. It was a mistake, he knows it and so do I."