Transfer speculation is what fills the newspapers during the summer, as the hacks come up with a big name (it doesn't seem to matter if the article is true or not) just to sell newspapers.
But TV has higher qualities, in that speculation is not enough.
But ... God forbid ... to ask if the Newcastle ground is spelt right is scraping the dregs out of the barrel.
St James' or St James's?
Look North: "What's in a name? Should Newcastle United's stadium be St James' Park or St James's Park? Take a journey into the world of the rules of the apostrophe and tell us what you think.